Last updated: 10.03.2026
Herbavena respects your right to privacy. This Privacy Policy describes what personal data we may collect through our website and related online services (the “Services”), how we use that information, with whom we may share it, and what options you have in relation to the processing of your data. It also describes the measures we take to protect personal data, the period for which we retain it, and how you can contact us with privacy-related questions and to exercise your rights.
1. Information We Collect
Depending on how you use the Services, you may provide us with personal data in different ways. The types of personal data we may collect include:
- contact details such as name, email address, delivery address, postal code, and phone number;
- information necessary to process and deliver your order and to provide customer support;
- information you send to us when you contact us through forms or by email;
- country/region and preferred language, determined based on your device, browser, and/or IP address settings;
- technical information collected automatically, such as IP address, device type, operating system, browser, and basic data about use of the Services.
You are not obliged to provide us with this information. However, if you choose not to do so, some functions or certain Services may not be available or may not be provided properly.
We may also use cookies and similar technologies for the operation of the site, basic measurement of usage, and improvement of the Services. You can find more information in our Cookie Policy.
2. How We Use the Information We Collect
We use the information obtained through the Services to the extent necessary to fulfil our contractual obligations and manage our relationship with you, including to:
- process orders and requests submitted through the site;
- coordinate the preparation, dispatch, and delivery of orders, including through external logistics, courier, or other service providers related to delivery and, where applicable, cash on delivery;
- respond to your inquiries and provide customer support;
- manage returns, cancellations, and communications related to your order;
- inform you about relevant changes to our Services or our policies.
We may also process information where we have a legitimate interest in doing so, for example in order to:
- maintain, manage, and improve the operation of the site and the Services;
- analyse general use of the site and detect technical issues;
- identify, prevent, and protect against fraud, misuse, and other unlawful activities;
- comply with and enforce applicable legal requirements, industry standards, and our policies, including Herbavena’s Terms of Use.
Where required by applicable law, we will request your consent before processing your data for specific purposes.
3. Information We Share
We do not sell your personal data. We may share your personal data only to the extent necessary to operate the Services and manage orders, for example:
- with service providers and contractual partners who help us operate the site, manage orders, coordinate deliveries, provide customer support, prevent fraud, or comply with legal obligations;
- with external logistics, courier, warehousing, or other service providers related to delivery and, where applicable, cash on delivery;
- where required by law, legal process, or a valid request from a competent authority;
- where necessary to establish, exercise, or defend our legal rights;
- in connection with a reorganisation, sale of assets, or transfer of all or part of our business;
- with your consent or in accordance with your instructions.
We do not authorise our service providers to use or disclose information for their own purposes, except to the extent necessary to provide services on our behalf or comply with legal obligations.
4. International Data Transfers
We may transfer the personal data we collect to recipients located in countries other than the country in which the data was originally collected. Those countries may have different data protection rules. When we make such transfers, we take reasonable measures to protect personal data in accordance with this Privacy Policy and applicable law.
5. Your Rights and Choices
To the extent provided by applicable law, you may request access to the personal data we hold about you, ask us to correct, update, or delete it, or request that we restrict certain processing activities. You may also withdraw your consent at any time where processing is based on consent.
If you are located in the European Economic Area or another jurisdiction that recognises similar rights, you may also object to certain processing based on legitimate interests and, where applicable, request data portability. You may also lodge a complaint with the competent data protection authority if you believe that the processing of your data violates applicable law.
To exercise your rights, please contact us as indicated in section 11, “How to Contact Us”.
6. Other Online Services and Third-Party Features
The Services may contain links to other third-party websites or online services for your convenience and information. Such services may operate independently from us. Their privacy practices are governed by their own policies, which we recommend that you review carefully. To the extent those services or features are not owned or controlled by us, Herbavena is not responsible for their information handling practices.
7. Data Retention Period
We retain personal data for as long as necessary for the purposes described in this Privacy Policy, including order management, customer support, compliance with legal, accounting, or tax obligations, handling complaints, and protecting our rights and legitimate interests, unless a longer retention period is required or permitted by law.
8. How We Protect Personal Data
We apply reasonable administrative, technical, and organisational security measures designed to protect personal data against accidental, unlawful, or unauthorised destruction, loss, alteration, access, disclosure, or use.
9. Children’s Personal Data
The Services are intended for a general audience and are not directed to individuals under 16 years of age or under the minimum age required by applicable law in your country. We do not knowingly collect personal data from children below that age through the Services. If we become aware that we have collected such data, we will take reasonable steps to delete it without undue delay.
10. Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our Services, our data processing practices, or applicable legal requirements. The date of the latest update to this Privacy Policy is indicated at the beginning of this page.
11. How to Contact Us
If you have any questions about this Privacy Policy or about how we process your personal data, you can contact us by email at customerservices@herbavena.com or by using the form available on the Contact Us page.
Herbavena · 31 Zubalashvili, Batumi 6010, Georgia
